In this breakout session, Kevin will demystify automotive voiceover and get to the “nuts and bolts” of an effective automotive VO. He covers different techniques that can be deployed like “The Angry Father,” “Devil-On-The-Shoulder,” “The Shatner” and others. You will also learn the MOST IMPORTANT aspect of automotive VO, the different tiers, pay rates and the different sub-genres in automotive VO. Attendee Takeaways: Attendees will discover what makes an effective automotive voiceover. They will also understand the pay rates and the recurring work structure typically associated with automotive VO. Finally, they will comprehend the different read styles of automotive VO.