This exclusive small-group X-Session begins with a short presentation and introductions, setting the stage for an in-depth exploration of today’s post-pandemic commercial voiceover landscape. Ferenc Laczko, Commercial Voiceover Department Director at SBV Talent and one of Los Angeles’ leading agents, will share insider perspectives on current industry trends, what top agents listen for, and the essential qualities that make talent stand out. Following the presentation, participants will read commercial copy live and receive direct, personalized feedback in real time. Designed for serious talent ready to sharpen their edge, this interactive session offers an honest, practical look at what it takes to succeed in today’s hot commercial market.

Attendee Takeaways: Learn how top agents evaluate reads, talent, and professionalism in today’s commercial VO landscape. Discover the key industry trends shaping the post-pandemic commercial market — and how to adapt your approach to stay relevant. Understand the essential performance qualities that make voice actors stand out to agents and buyers alike. Explore how to refine your delivery, tone, and authenticity through live, real-time feedback from an industry-leading agent. Gain practical, actionable insight to strengthen your performance strategy